KYLIE Minogue has launched a legal claim against bargain retailer B&M for the use of the name “Kylie” on some of its bed linen products.
But the bargain retailer has retaliated by calling the pop star and former Neighbours actress “greedy”.
It also said that the Australian singer is not the most famous Kylie, instead claiming that title should be awards to Kardashian star Kylie Jenner, according to Retail Gazette.
B&M has since renamed the bed linen products “Camilla”, but it has so far refused to pay legal costs of £10,000 to the star and furnishing designer Ashley Wilde who make the “Kylie Minogue at Home” range.
A B&M spokesperson told Retail Gazette: “There are millions of people called Kylie on the planet, and today the most famous is probably Kylie Jenner, who has 100 million Instagram followers (against one million for Ms Minogue)”.
“We wish to stress that everyone at B&M thinks Kylie Minogue is amazing and super talented.
“We love her music but we think it’s greedy of her business partners to think you can own a popular first name.”
In 2015, Kylie Jenner attempted to trademark the name “Kylie” in the US, but Minogue’s team hit back saying that she was a “secondary television personality.”
In March, we revealed how B&M now sells frozen food in its stores.
The retailer was founded in 1978 and was initially known as Billington & Mayman – a name which derived from the man behind the business, Malcolm Billington – but was shortened to B&M, short for Bargain Madness.
The first store opened that same year in Cleveleys, Lancashire, and Malcolm remained company director until October 1996.
Currently there are over 540 high street and out of town stores across the UK, which see an average of three million customer transactions each week.